Matcha Byron Bay is a company based in Byron Bay that imports organic, traditional, and high quality matcha green tea from Japan and on a mission to spread the beauty of matcha to the world.

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Brief: Create a branding design for a matcha company using deep green colour, and elements that represent Byron Bay (sun, ocean). 

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Demographic: Women in their 20s – 40s who are interested in organic products.

 

Concept: To create a coastal branding solution that is simple and timeless.

 

Keywords: Neutral, Youthful, Coastal

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